Limkokwing Digital Media Creativity Centre
Limkokwing Academy of Creativity & Innovation Melaka

Jalan D'Albuquerque, Portuguese Settlement, Ujong Pasir, 75050 Melaka, Malaysia

Tel: +606 281 8635
Fax: +606 286 7888

Professional Diploma in Advertising Creativity

If your dream is to be in advertising, Professional Diploma in Advertising Creativity is the programme you should pursue. It presents dynamic and holistic syllabus designed to meet the ever-changing demands of the industry. And above all, it grooms you to be a versatile creative professional. The Professional Diploma in Advertising Creativity is designed to offer knowledge, skills and practical training vital for any aspiring advertising and marketing communication professional. Students will not only train in the areas of advertising but also multimedia and integrated marketing communications. The programme gives participants an opportunity to review and develop the creative/ design process, as relates to advertising design and as raw data for process analysis. The group discussion sessions provide a forum in which opinions, strategies, methods, techniques and developing process may be tested. Participants are required to submit a testimonial reviewing and assessing their process and their analysis over the course work.

Programme structure

Year 1
Semester 1 Semester 2Semester 3
Introduction to Computer Skills English Language Proficiency 2 Projects/Internship
*Available for selected students
Presentation Research Study Skills Visualisation Techniques
English Language Proficiency 1 Design Studies 2
Creative and Innovation Studies Creative Studies 2
Drawing 1 Photographic Studies 1
Fundamental of Design Colour Studies
Year 2
Semester 4 Semester 5 Semester 6
English Language Proficiency 3 English Language Proficiency 4 Projects/Internship
*Available for selected students
Visualising Techniques 2 Visualising Techniques 3
Typography 1 Typography 2
Advertising Principles 1 Advertising Principles 2
Computer Graphics 1 Computer Graphics 2
Art Direction 1 art Direction 2

Career Opportunities

  • Art Director
  • Account Manager
  • Advertising Designer
  • Media Planner
  • Brand Manager